The executive director of Food and Beverage Atlantic, Tammy Brideau, will give you an overview of new programs they are offering and projects they are working on!

Join Quebec-born Dr. Sylvain Charlebois, Scientific Director of the Agri-Food Analytics Lab at Dalhousie University, to learn about how the market will evolve and what the future will look like in Quebec in regards to demographics, immigration and specific customer trends to help you identify opportunities and differences in the food and beverage industry. And prepare your questions! The Food Professor will answer a live Q&As after his session. 
 

We will explore points of differentiation that will resonate in Quebec and how to integrate them into sales and marketing plans. We will also explore the economic model required to promote and sell successfully in Quebec.

Q&A with Peter Chapman and other panel of members who have successfully exported to Quebec.

Québec remains distinct in a number of ways - history, language, immigration, etc... That's also true for our FMCG Industry - and companies who want to succeed in la Belle Province need to understand these differences to turn them into opportunities.

Most food & beverage producers have faced the logistical challenges and cost frustrations of getting their products into new markets. The best product and sales team are of little consequence without cost-effective distribution solutions. In this session Gary Morton leads the discussion on distribution strategies to help build new sales capacity with customers in Quebec and beyond. He will be chatting with representatives from two Quebec based companies that were founded on the principles of levelling the distribution playing field for small and medium sized businesses. Joining him in the discussion will be Martin Lemire vice president of EDIKOM and Daniel Rondeau, national accounts Manager at Flagship Company.

• What is RangeMe
• Which buyers use RangeMe and how they look for brands to connect with
• Trends that buyers look
• Best practices on how to set up a sharp RangeMe profile as a brand manufacturer

You will have the opportunity to pop in to any of the Breakout Rooms to connect directly with today’s presenters. Here is your chance to ask them specific questions or ask for advice on challenges you may have. You are sure to walk away with some valuable best practices.